All businesses need income, it does not matter what you do, without sales revenue that exceeds the cost of supplying the sale income you don't have a business.
Traditionally you had a number of options to get into business. You set one up from scratch, you bought one or you bought into one (Franchise) and went from there.
While all these methods of getting into business for yourself remain highly valid the dawn of online business and commerce has brought rise to a fourth option....
It's similar to the "buy in/franchise" model but much more effective for the average individual or business to get started, not just in being able to access markets and fund the start up phase, but also in the speed with which you enter profit.
You see the big challenge in starting a business and why many don't even try is a combination of risk (monetary, reputation, pride) and confidence (skills, presence, aptitude).
Hence it does to take very much at all for the average person to give up at the first sign of trouble or a challenge they don't want to face.
It is precisely this that underpins the "employment" system.... bosses know the vast majority of people crave the security of a wage, they are happy with their weekend hobbies and 3 weeks per year "with the family" and they are sold on the idea to "get by" and save enough to retire one day.
Nothing wrong with this of course - its how most of the population live, or more importantly have been taught to live. "Get good grades", "Chose a career that pays well", "Get on the housing ladder", "Save what you can", "Get a pension and hope the investments pay off in 40 years" - sound familiar?
Yes, nothing wrong with all that - it's what everyone else does, so it must be right.... right??
Well, it depends on your perspective.... and that's where online business comes in. You see up until very recently you had two choices. Work for someone else - and run the gauntlet of increasingly unstable wages and job roles or work for yourself - and run the risk of the "company" running you!
Then along comes the internet and a fundamental shift in your options - option three.... set up a business system. A what?
An online business system... is simply the set up of products or services that solve other peoples problems sold to a global market place in as automated a fashion as you can make it.
Is that not self employed? No, it isn't - the main difference being the "system" works for you 24/7 with a limitless market and low overheads (especially in start up mode). Online business systems also have Returns on Investment (ROI) and Margins way in excess of asset or capital based businesses - your typical Restaurant, Sheet metal plant, Micro Brewery, Electrician or Hair dressing business.
Limitless access to customers also means limitless sales opportunity - you see where the people who want your products or services are is irrelevant to the internet. You have zero challenges with distribution*, communication and best of all marketing reach. As a result you can turn your business into a 24/7 sales machine.
*we appreciate shipping globally is not easy for small business - but there are ways to expand
It begs the question then why are so few people looking hard at the opportunity to set up online business systems. Well, the truth is they are.... the problem for them is not the understanding of what is possible or how it all works, the problem boils down to the same reason people don't become entrepreneurs in traditional economy - fear!
Fear? What has that go to do with it? Well quite a lot actually.... fear of the unknown, lack of confidence, fear of standing out, fear of failure, fear of "cutting the apron strings" all plays a key part in a persons decision to 1) get started and, more importantly 2) push on and persist at the first sign of trouble.
The frustration we have at Digital Business Masters - who are specialists in helping people and small businesses set up and thrive in online business systems - is not reaching the right people, its in helping those people become a success. For every 100 people we on-board into one of our training, learn as you earn programs, 95 fail. Why? Well, simply because they enter with the wrong mind set, they hope it will all be done for them or they over complicate the training and bail out once they are outside their comfort zone. Was it ever thus I suppose when it comes to people.... we are of course naturally lazy and tend to take the line of least resistance. Even if it means us waking up one day thinking " I wish I had...."
But what of the 5% who do make it? Well, now there's a story worth telling. Do they find it easy, No. Do they work harder than they ever have before, in the beginning Yes. Do they wake up at night thinking what am I doing? Yes. Do they break into a cold sweat when investing £/$000's into themselves, definitely.
Is it all worth it? You bet it is....
But why? Well, first of all investing in yourself or your business means nobody, and I mean nobody, can take your skills, aptitude, new found confidence and resilience away from you. Its your's.... for life.
Similarly, once you are able to convert those skills into assets (digital capital), these cannot be taken from you either. Having an email list, for example, of 000's of people all engaged with you is worth £/$000's per month alone to you, owning page one of Google in any given area or keyword is gold!
Most of all though, the guys in the 5% - to top earners - they have multiple streams of income, all operating from one business system reaching multiple markets (local, national and international) at any given time.
It is this that we focus on the most in what we offer at Digital Business Masters.... yes we on-board people, then we support people and get you earning but most of all we make sure you have access to the best systems to make sure you are not reliant on one income as you evolve into a professional online business.
So where do we start, well with the basics of course.
Crucially that means us finding ways for you to get involved with lowest risk but highest rewards. Hence our work with Tecademics.
Tecademics are one of the first online colleges to make it through as a fully accredited education platform dedicated to helping individuals and businesses make the change from traditional business, sales practices and marketing methods over to online, digital strategies.
What does that mean?
Well, as I have said people are only just waking up to the fact that THEY - as individuals and small /medium businesses can leverage the internet to slash costs and increase revenue to a national or global audience.
Surely people and businesses know this? Yes many do, but they have no idea how to implement and take action. It is taking action that is so crucial.... working a job for 40 years, knowing you can do better, driving a local service business, knowing your market can be increased is nothing short of waste. Where we come in , whether you are a business or individual, is bridging your vision over to action and success - whatever success means to you.
So, here's the rub.... as a pre-launch partner with Tecadamics we are offering FREE access to the basic level training and support. Once in you will have access to the detail and we pick you up on the inside, whether you are a business or individual to take you through how to convert you time into profits. After all this is what its all about....
If you are tired of working for someone else's success, if you know you are destined for better, if you are a small business hungry for more sales and worried about next months income, if you are a business aware the markets are changing but not aware of how to tap into them - then Digital Business Masters wants to hear from you.
Simply Sign Up to learn more about us HERE or head straight over to Tecademics HERE and meet Chris Record, the Tecademics founder, before joining a program that will cost £/$000s to join in the future.
As ever you can reach me on Skype at sean1moloney or via Facebook HERE or simply leave a comment below and we will get right back to you.
To Your Success,
We love helping individuals and businesses become successful in the digital economy. Feel free to Sign Up to our program to keep up to date with our services